Hotel Lifestyle
I had the opportunity to direct a lifestyle photo shoot for a boutique hotel in Miami Beach, capturing the essence of sophistication, comfort, and warmth. Each image was crafted to reflect the hotel’s atmosphere — inviting, elegant, and effortlessly stylish. By using rich tones, natural light, and emotionally expressive poses, I created visuals that tell a story of relaxation, confidence, and modern luxury. The result? Content that elevates the brand’s identity and connects with its ideal guest.
Dental
I had the opportunity to work with a high-end dental clinic, developing a marketing strategy that not only increased visibility but also strengthened patient trust. By focusing on premium dental services such as cosmetic treatments, veneers, and smile makeovers, I crafted a brand identity that reflected professionalism, expertise, and care.
slow Fashion
I had the pleasure of collaborating with a slow fashion brand inspired by nature and timeless femininity. Through this shoot, I captured the brand’s essence: soft silhouettes, natural textures, and a connection to serene landscapes. Every image was designed to reflect Aurelia’s commitment to conscious design — where each garment tells a story of elegance, calm, and sustainability.
Beauty brand
Working with a beauty brand, I developed a marketing strategy focused on increasing visibility and engagement while highlighting the quality of its products. From skincare to haircare and cosmetics, every campaign was designed to showcase the benefits and unique selling points of each product.
Through a combination of high-quality visuals, compelling storytelling, and targeted advertising, I created content that resonated with the brand’s audience. Social media campaigns, influencer collaborations, and email marketing played a key role in building trust and driving sales.
Bringing Restaurants to Life Through Strategic Marketing
In the restaurant industry, marketing isn’t just about food—it’s about storytelling, atmosphere, and creating an irresistible dining experience. My approach focused on capturing the flavors, ambiance, and uniqueness of each restaurant through visually compelling content and targeted digital strategies.
From high-quality food photography and engaging videos to influencer collaborations and strategic ad campaigns, I worked to showcase each restaurant’s identity in a way that resonates with its ideal customers. Every piece of content was carefully designed to highlight signature dishes, chef expertise, and the overall experience, making the restaurant more than just a place to eat—it became a destination.
Building a Strong Brand for the Wood & Construction Industry
My work with a leading lumber and hardware store goes beyond traditional marketing—it’s about creating a dynamic brand presence that connects with professionals and DIY enthusiasts alike. From event coverage and community engagement to technical photography and service promotion, every piece of content is designed to highlight the quality, expertise, and reliability of the brand.
Through high-quality photography and videography, I capture everything from detailed wood textures to large-scale projects, ensuring the brand’s offerings are showcased in the most visually compelling way. Additionally, I create engaging content that educates and informs customers about materials, tools, and best practices in woodworking and constructio
Creating Impactful Marketing for the Hospitality Industry
Working on a hotel marketing strategy, I focused on highlighting the guest experience, the unique atmosphere, and the premium services offered. The approach combined visual storytelling, social media engagement, and targeted advertising to attract the right audience travelers looking for comfort, style, and exclusivity.
Elegant Jewelry
Crafting a visual identity for a fine jewelry brand, I focused on minimalism, elegance, and material texture. The creative direction emphasized soft lighting, clean compositions, and a premium aesthetic that let each piece speak for itself. Every visual choice was made to reflect the timelessness and sophistication of the brand, appealing to a modern audience that values both design and quality.
Corporate Event Decor
Creating visual content for a custom decoration company, I focused on showcasing their ability to transform spaces into brand experiences. The direction highlighted texture, color harmony, and ambient lighting — elements that reflect both creativity and professionalism. Each composition was designed to capture the brand’s identity while emphasizing the craftsmanship and detail behind every installation. The result is a refined visual narrative that communicates elegance, innovation, and purpose.
Realtor Portraits
This photoshoot was designed to highlight professionalism, confidence, and approachability — key qualities in real estate branding. Using natural light, soft tones, and lifestyle compositions, the visuals aimed to portray a modern realtor who connects with clients through authenticity and presence. Each image reflects trust, sophistication, and the personal touch that defines successful real estate storytelling.
Smilin’ Island Foods
For this Caribbean food brand, the creative direction focused on color, culture, and energy. The goal was to capture the essence of Jamaican cuisine — vibrant, authentic, and full of life. Warm tones, dynamic motion, and bold compositions were used to reflect the brand’s joyful spirit and connection to tradition. Each visual was crafted to make viewers feel the flavor, rhythm, and personality that define Smilin’ Island Foods.
Automotive
This project focused on capturing the strength, design, and precision behind each vehicle. Through cinematic direction, controlled lighting, and motion-driven framing, the visuals highlight both power and elegance. Every shot was carefully composed to reflect detail, emotion, and dynamism — connecting aesthetics with engineering and the passion that drives the automotive world.
Furniture Design
This project highlights the balance between functionality, comfort, and visual harmony. Through soft lighting, clean composition, and a focus on textures and materials, the visuals capture the craftsmanship and personality behind each piece. Every frame was designed to evoke a sense of warmth and sophistication — turning furniture into a reflection of lifestyle, design, and identity.
